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12–16 posts per month with full copywriting — social media that actually says something

For businesses where social media is a real marketing channel — not just a presence, but a source of leads and trust. Strategic posts, professional copywriting, 1–2 platforms, and a content mix designed to attract the right clients and move them toward contact.

Monthly priceFrom €300/month
Posts included12–16 posts/month
Platforms1–2 platforms
Business Social
From €300 / month
Recurring monthly · cancel with 30 days notice
  • 12–16 designed posts per month
  • Full caption copywriting on every post
  • Strategic content mix (service, trust, education)
  • 1–2 platform management
  • Monthly content calendar + review
  • Basic performance notes each month

Content plan approved by you before any post goes live

Is Business Social the right package for you?

This package is designed for a specific stage and goal. Read both sides to see if this scope matches where your business is right now.

This is right for you if…

  • You want social media to actively generate leads — not just look active
  • You need professional copywriting that communicates your value, not just short captions
  • You have a real audience or are ready to build one with strategic content
  • You want Instagram and Facebook covered without managing two calendars yourself
  • You are ready to invest in social media as a serious business channel
  • You want a content mix — not just the same post format repeated every week

This is probably NOT the right fit if…

  • You just want a basic presence with simple visual posts — Starter Social is better value
  • You need inbox management, comment replies, and engagement handled — that is Premium Social
  • You want paid advertising management — ad spend and campaigns are a separate service
  • You want advanced analytics reporting and monthly strategy sessions

Not sure? Send your situation and we will point you to the right scope.

Everything in the Business Social package

A clear monthly deliverable — strategic content, professional copy, and consistent posting across your chosen platforms.

12–16 Professionally Designed Posts

Enough volume for consistent daily or near-daily presence — the frequency that algorithms reward and audiences notice. Designed with your brand style and ready to publish each month.

Full Caption Copywriting

Every post has a complete, purposeful caption: a hook that earns attention, a clear message, and a call to action. Not filler text — copy that communicates your value and moves people toward contact.

Strategic Content Mix

Posts are planned across content types — service highlights, social proof, educational content, behind-the-scenes, and seasonal promotions. Different types of content attract different clients at different stages of their decision.

1–2 Platform Management

Instagram and/or Facebook — both managed under one plan. Content is formatted natively for each platform, not just cross-posted. What works on Instagram is adapted for Facebook rather than duplicated.

Monthly Content Calendar

A full month plan is shared at the start of each period — topics, content types, and timing. You review, give input, and approve before design begins. Full visibility without daily involvement.

Brand Consistency

Every post uses your brand colours, typography, and visual language. Your feed looks like a coherent, intentional brand — not a mix of different design styles week to week.

Hashtag + Posting Strategy

Posts go out at the right times with relevant, curated hashtags. Timing, reach, and discoverability are considered alongside content quality — not just what to say, but when and how to reach the right people.

Basic Performance Notes

At the end of each month, a brief summary of which posts performed best and what the data suggests. Not a full analytics report, but enough to make next month's content smarter than this month's.

Pre-Publish Review

Finished posts are shared with you before anything goes live. Minor adjustments are accommodated at this stage. You keep control without needing to be involved in every step of the process.

The monthly cycle — what happens each month

Social media is a recurring service, not a one-time project. Here is what happens every month once you are set up.

1
Onboarding
Month 1 setup
Brand audit, audience discussion, platform setup, content style direction agreed. We learn your voice and your clients before writing a single caption — this shapes everything that follows.
2
Content Plan
Week 1 each month
Topics, content types, and themes planned for the month. Calendar submitted to you for review and input before design begins. Promotions, seasonal topics, or service priorities added here.
3
Design + Copy
Week 2
All posts designed and captioned. Copy reviewed against your brand voice before moving to the review stage. Platform-specific formatting applied for each channel.
4
Client Review
Week 3
Posts shared for your approval. Minor changes accommodated. Final confirmation before scheduling. You stay in control without needing to build or design anything yourself.
5
Publish + Notes
Week 4 + end of month
Posts scheduled and published at optimal times throughout the month. Performance data collected. Basic notes shared at month end to inform the next content cycle.

What you will have after the first few months

Realistic outcomes from consistent, strategic posting — what this package is built to deliver over time.

A social presence that works as a marketing channel

Consistent strategic content that introduces your services, builds trust, and moves the right people toward reaching out — not just a profile that looks active.

Professional copy that explains your value

Every post says something meaningful about what you do and why it matters. Over time, this creates a body of content that educates your audience before they ever contact you.

Two platforms managed without doubling your time

Instagram and Facebook running in parallel — different formats, same strategic direction — without requiring you to manage separate calendars or coordinate two workflows.

Content that attracts different types of potential clients

A mix of content types means your posts reach people at different stages — those just discovering you, those already considering you, and those ready to act. A single post type never reaches all three.

Monthly insight into what is working

End-of-month notes on which posts performed best give you and us a data point to improve the next month's plan — compounding results over time rather than guessing.

A profile that earns trust before a client visits your website

When a potential client finds your profile — from a referral, an ad, or a search — they see a real business with consistent output and clear messaging. That first impression often decides the inquiry.

What to prepare before we start

We keep the requirements minimal. The more clearly you provide these, the faster the onboarding and the better the first month's content.

Business + Audience Brief

What your business does, who your ideal clients are, what problems you solve, and what makes you different from competitors. This is the source of everything we write.

Brand Assets

Logo, colour palette, and any existing visual materials. If your brand is underdeveloped, we create a consistent visual direction during onboarding — just let us know upfront.

Monthly Input Window

Around 30 minutes at the start of each month to review the content plan and give input on topics, upcoming promotions, or priorities. This keeps the content connected to your actual business.

Real Content (Recommended)

Photos, testimonials, case notes, or behind-the-scenes material from your work. Not required — we can work with design-only posts — but real content consistently outperforms pure graphic posts.

Starter vs Business vs Premium Social

Choose based on where your business is now and what your social media actually needs to achieve.

Feature Starter Business ← You are here Premium
Posts per month812–1620+
Design qualityCleanProfessionalPremium
Caption writingShort captionsFull copywritingStrategic copy
Platforms11–2Multiple
Content strategyBasic mix✓ Full strategy
Engagement / inbox✓ Included
Analytics reportingBasic notes✓ Advanced
Monthly strategy session✓ Included
Monthly price€150€300From €500

Questions about the Business Social package

What is the difference between Business Social and Starter Social in plain terms?
Starter Social gives you 8 posts with short captions and clean designs — it creates a consistent presence. Business Social goes further: 12–16 posts, full copywriting on every post, a strategic content mix that varies post types, and 1–2 platforms. If you want your social media to actually communicate your value and attract clients — not just look active — Business Social is the right package.
Can I approve posts before they go live?
Yes — every month you receive the content calendar first, then the finished posts before anything is published. You can give feedback at both stages. Minor adjustments are accommodated without delay. This keeps you in control of what goes out under your brand without requiring you to manage the creation process.
How does managing two platforms work — same content posted on both?
No — content is adapted for each platform, not just cross-posted. Instagram and Facebook have different audiences, caption lengths, hashtag norms, and content formats. We format each post appropriately for its platform so it feels native rather than duplicated. This is one of the main reasons managing two platforms separately often produces better results than auto-sharing.
What happens if I have a promotion or product launch to announce?
That is exactly what the monthly content calendar review is for. At the start of each month, you can flag upcoming promotions, launches, events, or seasonal topics and we build them into the content plan. Time-sensitive announcements are prioritized and positioned correctly within the posting schedule — not just added as an extra post at the last minute.
Is copywriting included on every single post or just some?
Every post. Unlike Starter Social where captions are short and minimal, every Business Social post has a complete caption — a hook, a clear message, and a call to action where appropriate. The copy is written to match the post's purpose within the content mix — a trust-building post has different copy than a service highlight post. This is what makes the difference between content that fills a calendar and content that works.
Is there a minimum commitment period?
No long-term lock-in — the package runs month to month with 30 days notice to cancel. That said, social media builds results over time — a single month rarely produces meaningful audience growth or lead generation. Most businesses see the real impact of consistent, strategic posting after 3–4 months, when the audience has had enough time to see the brand repeatedly and trust it enough to reach out.

What is and is not included

Full transparency before you commit. No hidden scope, no surprise charges mid-month.

Included every month

  • 12–16 professionally designed posts
  • Full caption copywriting on every post
  • Strategic content mix across types
  • 1–2 platform management (Instagram, Facebook)
  • Monthly content calendar + client review
  • Hashtag and posting time strategy
  • Brand consistency across all posts
  • Basic performance notes at month end

Not included — available as add-ons

  • Extra posts beyond the monthly allocation
  • Third platform management
  • Inbox and comment management
  • Paid advertising (ad budget and campaign management)
  • Professional photography or video production
  • Advanced analytics reporting and monthly strategy sessions

Payment: monthly in advance. Cancel with 30 days notice. Content plan approved before each month begins.

Social media should be bringing you clients. Let us make that happen.

Send your details and we will confirm availability, discuss your platforms and goals, and start the onboarding process. First month content plan is ready within a week of starting.

Want full community management and advanced strategy? See Premium Social — fully managed, results-focused.